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Summary of Qualifications

Three years of marketing (PR, Publicity, Advertising, Research) and office experience. Professional experience in publicity, which includes extensive writing, event coordinating, research, and pitching for a large entertainment company and their celebrity clients. Professional experience in marketing analysis and strategic planning. Agency experience in campaign planning, copywriting, social media, search engine optimization strategic planning, and implementation. Demonstrated ability to work effectively with professional clients of all levels as well as the ability to manage and lead projects.

Work Experience

Company: PINT
Location: San Diego, CA
Position: Project Manager
Period: May 2009-Present
  • Lead client services and maintenance department.

  • Monitor work progress, and manage client concerns for client maintenance requests.

Company: E Factor Media (EFM)
Location: San Diego, CA
Position: Accounts Department Intern
Period: November 2009-April 2010
  • Client work with GE, EFM, Rainbird, XtraLight and Johnson&Johnson.

  • Conduct social media research, SEO research, and strategic planning.

  • Participate in viral marketing.

  • Copywriting for press releases, collateral, and other marketing tools.

  • Concept development, and implementation

Company:Encinitas Chiropractic
Location:Encinitas, CA
Position:Freelance Graphic and Web Designer
Period:Winter of 2009-present
  • Designed website interface

  • Developed back-end code for website and all its functionality.

Location:San Diego, CA
Position:Graphic Design Intern
Period:March 2009-September 2009
  • Helped plan and design web page interfaces, web banners, PowerPoint pages, collateral pieces, note cards, brochures, postcards, magazine advertisements, photo touchups, signs, banners, and illustrations.

  • Assisted in photo-shoots such as casting, brainstorming, prop managing, and location scouting.

Company:Humetrix Inc.
Location:Del Mar, CA
Position:Product Manager
Period:January 2008-February 2009
  • Developed sales pitches and conducted market research.

  • Wrote press releases and other sales related materials.

  • Helped create and approve designs for company’s software GUI’s, website, and product packaging development.

Company:FOX Broadcasting Company
Location:Los Angeles, CA
Position:Publicity Intern
Period:Spring of 2007
  • Assisted publicists and publicist assistants by pitching talent to newspapers, escorting talent down the red carpet, working at premier parties, satellite tours, and other publicity events.

  • Helped brainstorm ideas for photo-shoots, news stories, and publicity stunts.

  • Completed tasks such as sorting clip packets, writing log lines and show summaries, entering data, dubbing tapes, and organizing media.

Company:Pepperdine University
Location: Malibu, CA
Position:Office Assistant, Office of International Student Services
Period:January 2006-April 2007
  • Assisted office manager each week by assisting international students with their concerns and questions.

  • In charge of answering phones, filing, photocopying, answering e-mails, entering data into department database, and verifying data input entered by others.


School:Art Institute of California
Location:San Diego, California
  • Bachelor of Science in Web Design and Interactive Media

  • Cumulative GPA 4.0

  • Activities: Ambassadors Club (Winter 2009-Spring 2010)

  • Honors and Awards: President’s List-Winter of 2008 and 2010, Spring 2008 and 2009, Summer 2009; Dean’s List-Summer and Fall 2008, and Winter of 2009; Merit Scholarship-Winter 2008-present.

School:Pepperdine University
Location:Malibu, California
  • Bachelor of Arts in Advertising

  • Outside emphasis in Business Administration

  • Advertising Major GPA 4.0; Cumulative GPA 3.515

  • Activities: Phi Alpha Delta (pre-law fraternity) 2006-2007; Advertising Club 2005-2007 (Vice President 06-07); International Club 2002-2007; Step Forward day 2002-2005

  • Honors & Awards: Associated Women for Pepperdine Scholarship 2002-2007; Christian Leadership Award 2002-2007; George Page Business Scholarship 2002-2006

School:Pepperdine University
Locations:Lyon, France
  • Studied French language, history, and culture at L’université Catholique de Lyon.

  • Traveled throughout Europe and St. Petersburg, Russia.

  • Member of the Lyon Program’s Social Life Committee

Computer Skills

  • Experienced in the use of both PC and Macintosh computers.

  • Thorough knowledge of Adobe Photoshop, Illustrator, Flash, In Design, and After Affects.

  • Knowledgeable in HTML, CSS, ActionScript, MYSQL, and PHP. Familiar with Quark Express, Final Cut, ProTools, and JavaScript.

  • Thorough knowledge of Microsoft Word, Excel, PowerPoint, and Access.

Language Skills

Conversational fluency in Spanish and French

Software Skills

Anita's After Effects Skills
Anita's InDesign Skills
Anita's Flash Skills
Anita's Illustrator Skills
Anita's Dreamweaver Skills
Anita's Photoshop Skills